Adidas apologized after its single shoe service campaign in Israel featuring an Israel Defense Forces veteran sparked fierce pro-Palestinian backlash.
https://www.foxnews.com/outkick-sports/adidas-apologizes-ad-featuring-former-israeli-soldier-lost-leg-draws-boycott-calls
https://www.foxnews.com/outkick-sports/adidas-apologizes-ad-featuring-former-israeli-soldier-lost-leg-draws-boycott-calls