The St. Louis Cardinals went all in on their viral "Tarps Off" movement, creating a dedicated shirtless fan section in the upper right-field bleachers at Busch Stadium.
https://www.foxnews.com/sports/cardinals-go-shirtless-fans-dedicating-entire-section-stadium-viral-tarps-mob
https://www.foxnews.com/sports/cardinals-go-shirtless-fans-dedicating-entire-section-stadium-viral-tarps-mob